Supermodel is a reality documentary based on Tyra Banks' America's Next Top Model and is aired on 3+. The show pit contestants against each other in a variety of competitions to determine who will win title of the new Swiss Supermodel as well as a modelling contract with an agency in hopes of a promising career start in the modeling industry.

Former Swiss Topmodel Nadja Schildknecht hosted the first Cycle which aired from November to December 2007 but did not return for the second installment of the show. She was replaced by Wolfgang Joop-Muse Franziska Knuppe, who was a guest-judge on Cycle 1, for Cycle 2 which aired in late 2008.Bruce Darnell, famous for being the runway coach and a judge on the first two Cycles of GNTM, also joined the show as a catwalk trainer.