Wil Anderson hosts The Gruen Transfer with regular panelists Russel Howcroft and Todd Sampson, and guest panelists Jane Caro and Darryl Parsons. Segments include a competition between two advertising agencies to make an ad for a holiday in Baghdad.

Ads critiqued this week:

Agent Provocateur - Proof

Holeproof - Nothing

Bonds - Mash

Antz Pantz - Sic 'Em Rex

Underdaks - Airport

Emporio by Armani - David Beckham

Calvin Klein - Mark Wahlberg

Ecko Unltd - Still Free

Pakistan International Airways - Twin Towers