Terry Bradshaw was born in Shreveport, Louisiana, miles away from the Texas border, more cowboy than cajun. In high school and college the young Terry excelled in the javelin and in football. Throughout all of his accomplishments, a deep depression threatened to ruin everything. Bradshaw was the #1 pick in the 1970 draft but his first two seasons in Pittsburgh were forgettable. The story of Terry's numerous marriages and his frequent panic attacks is revealed.

Terry tells the story of all the people he alienated on his way to greatness; his coach, his teammates, and his family. The dramatic reunion with his family members and with the city of Pittsburgh is seen.