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Full title:
Marketing Mess-ups - S1.E2 - Business Nightmares with Evan Davis
Episode number:
S1.E2
First aired:
May 16, 2011
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Marketing Mess-ups - S1.E2

May 16, 2011
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Overview

With British business leaders, Evan Davis reveals how marketing and publicity plans can turn from clever ideas into commercial catastrophes.

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